Everton has launched a campaign to reinforce the search for Madeleine McCann, the British girl that disappeared in Praia da Luz, in the Algarve, in 2007. The Liverpool club takes advantage of their trip to Portugal, to play against Benfica, in the Europe League, to recall Maddie’s disappearance.
In a press release, Everton recalls that one of the first photographs that the McCanns published, showed Maddie wearing one of the club’s t-shirts. Therefore, all of the Toffees’ fans that travel to Luz stadium will wear a shirt with the sentence: “We are still looking for you”. Six thousand t-shirts have been manufactured, half of them with the message in Portuguese.
source: IOL/Portugal Diário, 20.10.2009